Top 3 Michigan Online Casinos Outpace Commercial Retail Casinos in Revenue

Michigan online casinos broke records in November, generating more than $145 million in gross gaming revenue (GGR).

Within that $145 million reported yesterday is the $104 million gathered by BetMGM, DraftKings, and FanDuel – the top three Michigan online casino sites. That’s about $4.1 million more than the $99.9 million Detroit’s commercial casinos collected from table games and slots during November, according to the Michigan Gaming Control Board (MGCB).

DraftKings Casino Partners With a Tribal Organization

However, the results differ if MichiganSharp compares only the sites partnered with Hollywood Casino at Greektown, MGM Grand Detroit Hotel and Casino, and MotorCity Casino Hotel.

Because DraftKings Casino is associated with Bay Mills Resort and Casino, the Bay Mills Indian Community (BMIC) facility. In other words, DraftKing’s not joined with a commercial casino.

That means land-based Detroit casinos are still outpacing their online casino partners by $14.9 million. That’s because adding Barstool Sportsbook and Casino (partnered with Hollywood) into the mix with BetMGM and FanDuel yields an $85 million GGR total from November.

While BetMGM, DraftKings, and FanDuel dominate monthly revenue reports, the state allows 12 more sites to operate. Those dozen online casino possibilities are just occupied by 11 websites at the moment, because TwinSpires Sportsbook and Casino shut down on Sept. 6. So far, Hannahville Indian Community only replaced the sportsbook portion of that loss with SI Sportsbook.

Even so, MGCB reports that during the 11 months of 2022 included in yesterday’s results were tallies of $1.3 billion in Michigan online casino GGR.

For those who worry that online casino success means commercial casino revenue cannibalization, MGCB said on Dec. 13:

The three casinos’ table games and slots gaming revenue for the first 11 months of the year declined a fractional 0.6% compared with the same period last year.

Big 3 Dominate Michigan Online Casino Revenue

In November, BetMGM took in $54 million – its highest GGR ever.

FanDuel Casino also beat its previous performance, at $27 million in GGR. No. 3 DraftKings Casino also broke its records, generating more than $23 million.

Unsurprisingly, even breaking their own records, the No. 2 and No. 3 Michigan online casino sites still brought in $3 million less than BetMGM.

That said, the Big Three online casino sites held 72% of the market in November, with all others totaling 28%.

BetMGM’s almost reached $1 billion in GGR since the Michigan online casino marketplace launched on Jan. 22, 2021. As of November, the site’s seen nearly $952 million in revenue. FanDuel Casino’s total is $414 million, and DraftKings’ generated $407 million in GGR.

By comparison, Barstool’s $89.5 million in lifetime GGR may seem small, even with its $4.3 million revenue from November.

Still, Michigan’s smaller online casino sites hold their own.

In November, the MGCB said this of the remaining nine online casino sites:

  • FireKeepers generated $1.6 million in GGR
  • Caesars, $4.2 million
  • Play Gun Lake, $1.9 million
  • Golden Nugget (owned by DraftKings), $6.3 million
  • PointsBet, $1.6 million
  • PokerStars (owned by Flutter Entertainment, the primary owner of FanDuel), $2.3 million
  • Four Winds, $2.6 million
  • Soaring Eagle, $2.4 million
  • WynnBet, $5.6 million
About the Author

Heather Fletcher

Heather Fletcher is a writer for Michigan Sharp with a focus on online casino content. She had her first published byline at age 10, but didn't get paid for her writing until she got her first newspaper job. Heather's work in Suburban News Publications in Ohio and eventually took her to The New York Times, where she's still a contract freelance reporter for the National Desk. In March 2021, Fletcher began writing about online casino gambling as the lead writer for Online Poker Report, which lead her to MI Sharp.