Michigan’s largest casino, Soaring Eagle Casino & Resort, has entered an agreement that will see them offer online sports betting and online casino gaming. GAN Limited and the Saginaw Chippewa Indian Tribe of Michigan, who own and operate the Soaring Eagle Casino, will partner to operate on GAN’s GameSTACK™ enterprise software platform. This is GAN’s ninth client using their proprietary iGaming platform, and their fourth in Michigan.
Dermot Smurfit, Chief Executive Officer of GAN, said: “We are thankful for Soaring Eagle’s confidence in our B2B platform offering and the opportunity to partner together. We look forward to powering the Soaring Eagle brand in Michigan with our highly optimized technology platform and enabling them to efficiently attract loyal sports betting and iGaming players. The Michigan market is off to a great start with expectations that it will surpass $1 billion in gross operator revenue in its first twelve months of operations. Given Soaring Eagle’s strong brand, sizeable database and experience, we expect them to capture their fair share when they launch this fall.”
The State of Michigan legalized online gambling and sports betting in late 2019, and regulations were finalized and online betting was launched in the state in January of this year. There are currently 12 land-based casinos in Michigan that operate an online gaming app or platform, for either online casino betting or sports betting.
About Soaring Eagle Casino & Resort
Located in Mount Pleasant, Soaring Eagle Casino was opened in 1996, and has grown into a 210,000-square foot gaming facility, one of the largest east of the Mississippi. Added later, the hotel features 512 rooms, several restaurants and bars, a concert hall, spa and salon, and an adjacent water park. Conveniently located in the middle of the lower peninsula, and through innovative promotions and loyalty programs, Soaring Eagle has attracted a large customer base. It’s expected that they will attract many new customers to their online sports betting and gaming app with GAN’s experience.
In the last full, non-Covid year of gaming, Soaring Eagle Casino topped all tribes in payments made to Michigan. In total, the Saginaw Chippewa Indian Tribe paid out 20 percent ($6.1 million) of “the statewide total of $30.5 million from casino gaming revenue by the state’s 12 federally-recognized tribes,” according to the Michigan Gaming Control Board.
GAN Limited supplies software technology for casinos, with a focus on delivering online applications and mobile apps. GAN licenses their GameSTACK™ platform to land-based casinos, now in three states.