About the Author

Heather Fletcher

Heather Fletcher is a writer for Michigan Sharp with a focus on online casino content. She had her first published byline at age 10, but didn't get paid for her writing until she got her first newspaper job. Heather's work in Suburban News Publications in Ohio and eventually took her to The New York Times, where she's still a contract freelance reporter for the National Desk. In March 2021, Fletcher began writing about online casino gambling as the lead writer for Online Poker Report, which lead her to MI Sharp.

Michigan Online Gambling Could Soon Lose Fox Bet

November 21, 2022 | By: Heather Fletcher

Michigan online gambling includes online casino, poker, and sports betting. If Fox Bet folds, as many believe it will, the state will be down one online casino skin and one online sportsbook. However, they’re not on the same license, so that creates a huge list of hypotheticals. The main one is Flutter Entertainment may be […]

Soaring Eagle Casino Ups Its Marketing Game

November 4, 2022 | By: Heather Fletcher

Before yesterday, Soaring Eagle Casino and Resort may have had a bird’s-eye view of its customers. Soon, it may be able to see them as clearly as individual feathers. That’s because yesterday, the Michigan retail casino partnered with Quick Custom Intelligence (QCI) in order to up its marketing game. QCI says Soaring Eagle is installing […]

Will Michigan Experiment With Retail-to-Online Crossover Lottery Products?

October 28, 2022 | By: Heather Fletcher

Michigan Lottery instant games represent half of the lottery’s $5 billion annual revenue. Plus, iLottery Instants are the top online lottery games, generating $242 million. That represents an exciting opportunity for innovative crossover products. In France, a new cross-channel game, iDecide, gives players the chance to take winnings from retail scratch tickets, and risk them playing online […]

Michigan Online Casino Revenue Drops 2%, Despite NFL Kickoff

October 19, 2022 | By: Heather Fletcher

Michigan online casino players often include crossover gamblers from online sportsbooks – especially during the NFL season. Industry watchers expect that to create a revenue bump. Instead, Michiganders supplied a 1.67% drop in iGaming revenue last month, from $131 million in August to $129 million in September. Despite that dip, it’s difficult to panic about […]

Skill Games Expansion Bill Advances as Michigan Regulators Continue Crackdown

September 30, 2022 | By: Heather Fletcher

On Tuesday, three Michiganders are scheduled to be sentenced in Genesee County after pleading guilty to running illegal gambling operations. To explain those and other recent arrests, the Michigan Gaming Control Board (MGCB) sent reporters information about the confiscated skill games. On Wednesday, the Michigan Senate passed a bill that may weaken the state’s skill […]

Michigan Online Casino Revenue Surpassed $1B in August

September 20, 2022 | By: Heather Fletcher

Michigan online casino revenue for 2022 passed the $1 billion mark in August, as MichiganSharp predicted. Last year, that gross gaming revenue (GGR) didn’t reach $1 billion until December. Last month, MichiganSharp expected year-to-date state GGR to pass $1 billion on or around Aug. 29. Reaching that benchmark during August puts Michigan on par with […]

SI Sportsbook Authorized in Michigan a Day Before NFL Season Begins

September 7, 2022 | By: Heather Fletcher

At 10 a.m. EST today, SI Sportsbook took the field in Michigan as an online sports betting operator. Tomorrow, the NFL season starts. That means Sports Illustrated reporters are readying to cover the first game of the season. Plus, NFL game day officials are already in Inglewood, Calif. That’s where the Buffalo Bills will take […]

TwinSpires Casino, Sportsbook Leaving Michigan, SI May Be Sports Replacement

August 31, 2022 | By: Heather Fletcher

TwinSpires Sportsbook and Casino didn’t even get an epitaph before the talk began about which online gambling operator will replace it. The Michigan online casino site is shutting down next week. TwinSpires’ parent company Churchill Downs Inc. (CDI) announced in February that it would shut down all its sports betting and online casino products to […]